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MediaAlpha

Runs the programmatic exchange where insurance carriers bid for consumer leads.

$12.85
After-hours close0.00 (0.00%)
At close$12.85(+2.23%)

Breakdown13F · Form 4

Institutions 92.88%Insiders 13.37%

Institutions and insiders are filed separately and overlap, so together they can pass the whole company. No split is drawn from them.

Shares outstanding 52.98M · Float 28.24M · 53.3% free float

Top shareholders13F · 13D/G · Form 4

HolderShares% outstandingFormFiled
White Mountains Insurance Group Ltd17.86M33.71%13FAug 12, 2026
WM Hinson (Bermuda) Ltd.17.86M33.03%13DMay 1, 2026
BlackRock, Inc.3.39M6.40%13FAug 7, 2026
Divisadero Street Capital Management, LP3.13M5.80%13GJul 28, 2026
Clearline Capital LP2.71M5.12%13FAug 14, 2026

Institutions13F, as of Jun 30, 2026

160 holders · 49.21M shares · 24 new positions · 72 increased · 65 reduced · 30 closed

HolderShares% outstandingChg q/qFiled
White Mountains Insurance Group Ltd17.86M33.71%0Aug 12, 2026
BlackRock, Inc.3.39M6.40%−84.3KAug 7, 2026
Clearline Capital LP2.71M5.12%+123.2KAug 14, 2026
JPMorgan Chase & Co1.88M3.55%+134.4KAug 12, 2026
Vanguard Capital Management LLC1.28M2.41%−109.4KAug 13, 2026
Geode Capital Management, LLC1.07M2.02%−1.8KAug 12, 2026
Divisadero Street Capital Management, LP1.02M1.93%+933.1KAug 14, 2026
Jacobs Levy Equity Management, Inc971.2K1.83%+221.2KAug 14, 2026

Beneficial owners13D/G · 5% or more, as filed

Holder% of classSharesFormFiled
WM Hinson (Bermuda) Ltd.incl. White Mountains Insurance Group, Ltd.33.03%17.86M13DMay 1, 2026
Eugene Nonkoincl. O.N.E. Holdings, LLC9.80%5.20M13DAug 26, 2026
Divisadero Street Capital Management, LP5.80%3.13M13GJul 28, 2026

InsidersForm 4

InsiderRoleShares% outstandingFiled
Steven Yidirector, officer: See Remarks2.39M4.51%Aug 5, 2026
Eugene Nonkodirector1.76M3.32%Aug 26, 2026
Patrick Ryan Thompsonofficer: See Remarks1.08M2.04%Aug 17, 2026
Jeffrey B. Coyneofficer: GENERAL COUNSEL AND SECRETARY577.6K1.09%Aug 17, 2026
Kuanling Amy Yehofficer: Chief Technology Officer552.1K1.04%Aug 17, 2026
Keith Cramerofficer: Chief Revenue Officer264.3K0.50%Aug 17, 2026
Kathy P. Vrabeckdirector150.4K0.28%May 7, 2026
Venmal (Raji) Arasudirector119.4K0.23%May 7, 2026
Lara Sweetdirector98.7K0.19%May 16, 2025
Bradley William Huntdirector46.2K0.09%May 7, 2026

3 ten-percent owners hold 27.01M shares by Form 4, outside the officers-and-directors figure above · 15 people have not refiled in the last 18 months (19.82M shares), so they are not in the figure above

Latest trades

DateInsiderTypeSharesAvg priceOwned after
Aug 26, 2026
Eugene Nonkodirector
Sale · 2 lots10,445$12.551,758,684
Aug 25, 2026
Eugene Nonkodirector
Sale · 2 lots11,487$12.871,769,129
Aug 24, 2026
Eugene Nonkodirector
Sale · 2 lots11,487$12.991,780,616
Aug 19, 2026
Eugene Nonkodirector
Sale · 2 lots11,487$13.221,792,103
Aug 18, 2026
Eugene Nonkodirector
Sale · 2 lots11,487$12.891,803,590
Aug 17, 2026
Eugene Nonkodirector
Sale · 2 lots11,487$12.791,815,077
Aug 14, 2026
Kuanling Amy Yehofficer: Chief Technology Officer
Sale12,000$13.55541,985
Aug 17, 2026
Keith Cramerofficer: Chief Revenue Officer
Sale13,000$12.76264,303
Aug 12, 2026
Eugene Nonkodirector
Sale · 2 lots11,487$12.811,826,564
Aug 11, 2026
Eugene Nonkodirector
Sale · 2 lots11,487$13.271,838,051

CongressHouse and Senate disclosures

Not reported.