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REED · AMEX · Beverages - Non-Alcoholic

Reed's

Markets ginger beverages and natural craft sodas through an asset-light model.

$1.00
After-hours close+0.02 (+1.97%)
At close$0.9807(+0.57%)
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Profile

Reed's, Inc.REEDConsumer Staples

Sells Reed's ginger drinks and Virgil's craft sodas, alongside ready-to-drink alcohol and functional sodas, through wholesale, retail, and e-commerce channels. Its asset-light model uses independent co-packers for all production and third parties for distribution.

Sells ginger beer and ginger ale under the Reed's brand, alongside Virgil's handcrafted sodas. The portfolio also includes alcoholic ready-to-drink ginger drinks, functional sodas, and Flying Cauldron butterscotch soda, with pressed ginger, reduced-sugar choices, and clean-label formulations.

Earns revenue by selling finished beverage cases to distributors, retailers, and direct consumers through natural and specialty wholesalers, direct-store-delivery networks, customer warehouses, company websites, Amazon, and other e-commerce retailers. Its established base is predominantly in the United States; the Asia-Pacific operation has not generated material sales.

Uses an asset-light operating model: independent co-packers make, bottle, and package products to its specifications while internal teams direct brand, product, sales, and distribution development. The model depends on external production capacity, distributor and retailer effort, shelf space, promotional allowances, input availability, and food-labeling and alcohol-distribution rules.

Company facts

CEONeal M. Cohane
ListedDec 5, 2025
ExchangeAMEX
HeadquartersNorwalk, CT
CountryUnited States
Employees44
CIK0001140215
ISINUS7583384042

Key statistics

Market cap$11.2M
EPS (ttm)−$1.83
P/E (ttm)−0.5191
ROE-564.2%
P/B−7.58
P/S0.3853
Dividend yield
Beta0.11vs XLP −0.12

Year to date −53.3% · Average volume (30d) 62.2K

Analysts

Price target, next 12 months$7.63+702.6%Median of 10 analysts · vs the Aug 28 close
ConsensusBuy8 of 10 analysts rate it buy or better

Ratings

Target range

Latest analyst notes

No analyst notes in the last 24 months.

Earnings

EPS

Estimate−$0.26
ReportedDue Nov 11, 2026

Revenue

Estimate$8.3M
ReportedDue Nov 11, 2026

History

Report dateEPS estEPSSurpriseRevenue estRevenueSurpriseNext session
Aug 11, 2026Q2 FY26−$0.41−$0.36+13.0%$7.6M$7.5M−1.7%−5.80%
May 12, 2026Q1 FY26−$0.29−$0.55−89.7%$7.5M$7.1M−5.1%−28.40%
Mar 24, 2026Q4 FY25−$0.36−$0.44−22.2%$8.0M$7.5M−6.3%−17.69%
Nov 4, 2025Q3 FY25−$0.18−$2.88−1,500.0%$10.9M$7.0M−35.5%+2.05%
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Financial highlights

11 quartersQ1 FY25Q2 FY25Q3 FY25Q4 FY25Q1 FY26Q2 FY26
Revenue$10.0M$9.5M$7.0M$7.5M$7.1M$7.5M
Gross profit$3.4M$807.0K$1.2M$1.5M$697.0K$1.8M
Operating income−$1.7M−$5.8M−$4.1M−$3.5M−$6.2M−$4.1M
Net income−$2.0M−$6.0M−$4.0M−$3.8M−$6.5M−$4.3M
Diluted EPS−$4.48−$0.13−$0.48−$0.44−$0.55−$0.36
Gross margin33.9%8.5%17.4%20.4%9.8%23.9%
Operating margin-17.4%-60.8%-58.3%-46.9%-87.0%-54.3%

Fiscal years (4-quarter sums)FY24 $38.0M · FY25 $34.1M

Balance sheet, Jun 30, 2026Cash & short-term investments $2.4M · Total debt $822.0K · Total assets $15.4M · Shareholders' equity −$1.5M

Dividends

No dividends on record.

Ownership

Institutions Insiders

Shares outstanding 11.82M · Float 4.66M · 39.4% free float

Top shareholders13F · 13D/G · Form 4

HolderShares% outstandingFormFiled
Deng, Shufen6.36M53.50%13DJun 5, 2026

Insider tradesForm 4

Nothing filed in the last 12 months.

View details

Peers

  • Keurig Dr Pepper

    Canada Dry, Schweppes and IBC dominate ginger ale and craft-soda shelves.

  • Zevia

    Zero-sugar ginger ale and soda compete for wellness-oriented shelves.

  • Anheuser-Busch InBev (ADR)

    Cutwater and NÜTRL pressure alcoholic RTD cocktail and seltzer occasions.

CompareAfter-hours close

CompanyPriceChange
Reed's$1.00+1.97%$11.2M0.4−21.4%
Keurig Dr Pepper$32.50+1.03%$43.78B32.413.12.2+75.6%
Zevia$1.44−0.69%$103.4M0.6+1.1%
Anheuser-Busch InBev (ADR)$80.25+0.12%$157.81B13.52.0
Median22.913.12.0+38.3%