Star Fashion Culture (STFS)
Plans event marketing and online precision-marketing campaigns in China.
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Sells event-marketing campaigns and online precision-marketing services to organizers and brands in China, earning fixed project or advertising-schedule fees. A small internal team plans and manages the work while third parties provide much of the production, placements, logistics, and distribution.
Plans and executes marketing campaigns around marathons, other sports events, and music festivals, serving organizers and brands that want audience exposure. Work spans event-rights access, creative and venue design, logistics, promotional materials, on-site supervision, and post-event analysis.
Produces online articles and advertisements, coordinates promotional-video production, and arranges distribution through third-party video and social-media platforms. Fixed-price campaign contracts are recognized on delivery; online arrangements are recognized over their advertising schedules. A small in-house team designs campaigns and oversees quality while suppliers handle much of the production, placement, and logistics.
Operates primarily in China, with event activity cited in Fujian, Guangdong, and Guangxi. Delivery depends on customer and event-holder intellectual property, event licenses, third-party suppliers and platforms, and PRC rules covering advertising, data, labor, foreign investment, overseas offerings, and cross-border fund transfers.
Company facts
Categories
No analyst consensus on record.
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Dec 31, 2025Cash & short-term investments $116.1K · Total debt $596.3K · Total assets $20.5M · Shareholders' equity $14.4M
- Revenue
- $13.0M
- Operating income
- −$763.1K
- Net income
- —
Reported in CNY, converted at the latest exchange rate
No dividends on record.
| Institutions4 holders · as of Mar 31, 2026 | 8.68% | 30.3K ADS | |
| Otherremainder | 91.32% | 318.5K ADS |
348.8K ADS as of Aug 21, 2026 · institutions as of Mar 31, 2026 · holders as of their latest filing
The share count is from the company's Jun 2025 annual report; nothing newer is on file here.
The share count has not been confirmed by a second filing; stakes use it as it stands.
Some positions are filed in underlying shares, not receipts; the ratio is unknown, so no percentage.
A stock split fell inside the quarter, so quarter-on-quarter changes are not shown.
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Evidence |
|---|---|---|---|
Jane Street Group, LLCInstitution | 5.18% | 18,078 ADS | 13Fas of Mar 31, 2026 |
XTX Topco LtdInstitution | 3.44% | 12,002 ADS | 13Fas of Mar 31, 2026 |
UBS Group AGInstitution | 0.05% | 187 ADS | 13Fas of Mar 31, 2026 |
BlackRock, Inc.Institution | 0.00% | 17 ADS | 13Fas of Mar 31, 2026 |
Pingting Zhang1Insiderdirector, officer: Chief Financial Officer | — | — | Form 4filed Jul 28, 2026 ↗ |
- This position is filed in underlying shares, not receipts; the ratio is unknown, so no percentage.
13F — a manager's quarterly holdings · Form 4 — an insider's transaction report
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Jul 22, 2026 | Pingting Zhang | director, officer: Chief Financial Officer | +2,000,000 | $1.30 |
- Pop Culture Group
Direct rival in China event planning and brand-promotion services.
ComparePre-market
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Star Fashion Culture | $4.72 | +0.43% | $1.6M | — | — | 0.1 | — |
| Pop Culture Group | $0.3200 | +3.96% | $3.5M | — | — | 0.0 | — |
| Median | — | — | 0.0 | — |