BWG Global
BWG Global is a Cranford, New Jersey-based primary research firm serving institutional investors and corporations, formed from BWG Strategy and OTR Global. It is known for moderated expert forums and channel checks that grade companies' business conditions Positive, Mixed or Negative.
Activity24M
RatingsPrice targetsKey figures
- Stocks covered
- 1712M
- Actions
- 1912M
- Ratings / Price targets
- 19 / 0
- Upgrades / Downgrades
- 10 / 9
- Buy-rated
- 29%of 17 rated
- On record
- Jul 2025 – May 2026
Overview
BWG Global hosts more than 1,200 virtual forums a year and draws on a network of more than 100,000 industry professionals across more than 20 sectors as of 2026. Products include forum synopses, channel intelligence reports, market insight surveys and custom research. In June 2026 it began offering its primary research to quantitative investors as a structured, API-delivered dataset.
Bill Williams founded BWG Strategy in New York City in 2013 around moderated roundtable discussions among industry practitioners. Private equity firm Infinedi Partners took control in January 2021, and in March 2023 BWG bought OTR Global, founded in San Francisco in 1995 as Off The Record Research and a pioneer of interview-based channel research. The combined company renamed itself BWG Global in February 2025.
Milestones
- 1995
OTR Global founded in San Francisco as Off The Record Research
- 2013
BWG Strategy founded in New York City
- 2021
Infinedi Partners took control of BWG Strategy
- 2023
BWG Strategy acquired OTR Global
- 2025
Renamed BWG Global
Firm facts
- Type
- Independent research
- Founded
- 2013
- Headquarters
- Cranford, United States
- Parent
- Infinedi Partners
- Chief Executive Officer
- Jon Kurzner
- Director of Research
- Breanne Dougherty
- Rating scale
- PositiveMixedNegative
- Website
- bwgglobal.com
Research philosophy
When groupthink is the default, opportunity is in what the crowd hasn't heard yet.
As of 2026 BWG Global says its forums draw on active decision makers rather than former employees or paid consultants, and that it does not pay its sources. Its compliance policies state that data is not collected from a single source, that researchers identify themselves as BWG staff and that AI is not used in the research process.
Rating methodology
Its OTR channel checks characterize business conditions as Positive, Mixed or Negative; the firm states these are neither ratings nor buy, hold or sell recommendations.
Coverage12M
Sectors
Most covered24M
| Stock | Rating | Target |
|---|---|---|
 Chipotle Mexican Grill, Inc.CMG | Mixed | — |
 Atlassian CorporationTEAM | Mixed | — |
 Check Point Software Technologies Ltd.CHKP | Negative | — |
 Capri Holdings LimitedCPRI | Mixed | — |
 Crocs, Inc.CROX | Mixed | — |
 Cisco Systems, Inc.CSCO | Mixed | — |
 Deckers Outdoor CorporationDECK | Positive | — |
 Fortinet, Inc.FTNT | Mixed | — |
 Hewlett Packard Enterprise CompanyHPE | Positive | — |
 NetApp, Inc.NTAP | Mixed | — |
Recent actions
| Date | Stock | Rating action | Rating |
|---|---|---|---|
| May 15 | WDWorkday, Inc.WDAY | Downgrade | Mixed →Negative |
| May 14 | NetApp, Inc.NTAP | Downgrade | Positive →Mixed |
| Apr 24 | PIPinterest, Inc.PINS | Downgrade | Positive →Mixed |
| Apr 23 | Cisco Systems, Inc.CSCO | Downgrade | Positive →Mixed |
| Apr 17 |  V.F. CorporationVFC | Upgrade | Mixed →Positive |
| Apr 17 | Atlassian CorporationTEAM | Downgrade | Positive →Mixed |
| Apr 14 | Check Point Software Technologies Ltd.CHKP | Downgrade | Mixed →Negative |
| Mar 26 |  SolarEdge Technologies, Inc.SEDG | Upgrade | Negative →Mixed |
| Jan 22 | Chipotle Mexican Grill, Inc.CMG | Downgrade | Positive →Mixed |
| Jan 20 | Capri Holdings LimitedCPRI | Upgrade | Negative →Mixed |
| Jan 16 | YUYum China Holdings, Inc.YUMC | Upgrade | Mixed →Positive |
| Jan 15 |  Starbucks CorporationSBUX | Upgrade | Mixed →Positive |