Herc
Rents general equipment, specialty solutions, and contractor tools across North America.
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Profile
Rents aerial, earthmoving, material-handling, and other job-site equipment, with ProSolutions specialty services and ProContractor tools serving construction, industrial, infrastructure, and commercial customers across North America. Rental revenue anchors the single-segment model, supplemented by used-equipment sales and ancillary services.
Rents a broad fleet of aerial, earthmoving, material-handling, truck, compressor, compaction, and lighting equipment across the United States and Canada. ProSolutions adds power, climate-control, remediation, pumping, and trench-shoring rentals, while ProContractor supplies professional-grade tools. Used-fleet sales, parts and supplies, transport, maintenance, and other services supplement rental revenue.
Serves contractors, industrial operators, infrastructure and government projects, commercial facilities, and national accounts through 607 North American locations. Uses fleet tracking, branch density, and specialized sales teams to position equipment across local markets and serve national accounts; the completed H&E integration expanded the network and general fleet. The business depends on construction and industrial investment, fleet utilization, key suppliers, equipment resale values, and debt issued for the H&E acquisition.
Company facts
Key statistics
Year to date −1.2% · Average volume (30d) 452.1K
Analysts
Ratings
Target range
Latest analyst notes
| Date | Firm | Action | Prior rating | Rating | Prior target | Target |
|---|---|---|---|---|---|---|
| Aug 17, 2026 | Wells Fargo | Reiterate | Overweight | $189 | $218 | |
| Jul 29, 2026 | KeyBanc | Reiterate | Overweight | $190 | $185 | |
| Jun 29, 2026 | Exane BNP Paribas | Initiate | Neutral | |||
| Jun 29, 2026 | BNP Paribas | Target | $160 | |||
| Mar 9, 2026 | Industrial Alliance Securities | Target | $165 |
Earnings
EPS
Revenue
History
| Report date | EPS est | EPS | Surprise | Revenue est | Revenue | Surprise | Next session |
|---|---|---|---|---|---|---|---|
| Jul 28, 2026Q2 FY26 | $0.76 | $1.43 | +87.2% | $1.16B | $1.20B | +4.1% | −3.52% |
| Apr 28, 2026Q1 FY26 | −$1.02 | $0.21 | +120.6% | $1.06B | $1.14B | +7.3% | −1.76% |
| Feb 17, 2026Q4 FY25 | $1.87 | $2.07 | +10.7% | $1.25B | $1.21B | −3.5% | −1.99% |
| Oct 28, 2025Q3 FY25 | $1.83 | $2.22 | +21.3% | $1.25B | $1.30B | +4.1% | +2.19% |
Financial highlights
| 12 quarters | Q1 FY25 | Q2 FY25 | Q3 FY25 | Q4 FY25 | Q1 FY26 | Q2 FY26 | |
|---|---|---|---|---|---|---|---|
| Revenue | $861.0M | $1.00B | $1.30B | $1.21B | $1.14B | $1.20B | |
| Gross profit | $278.0M | $332.0M | $375.0M | $327.0M | $326.0M | $377.0M | |
| Operating income | $160.0M | $205.0M | $209.0M | $174.0M | $175.0M | $144.0M | |
| Net income | −$18.0M | −$35.0M | $30.0M | $24.0M | −$24.0M | $19.0M | |
| Diluted EPS | −$0.63 | −$1.17 | $0.90 | $0.72 | −$0.72 | $0.57 | |
| Gross margin | 32.3% | 33.1% | 28.8% | 27.0% | 28.6% | 31.3% | |
| Operating margin | 18.6% | 20.5% | 16.0% | 14.4% | 15.4% | 12.0% |
Fiscal years (4-quarter sums)FY21 $2.07B · FY22 $2.74B · FY23 $3.28B · FY24 $3.57B · FY25 $4.38B
Revenue by product · Q2 FY26
Revenue by geography · FY25
Balance sheet, Jun 30, 2026Cash & short-term investments $43.0M · Total debt $9.47B · Total assets $13.72B · Shareholders' equity $1.89B
Dividends
Raised for 3 straight years — most recently to $0.70 from $0.665 in Feb 2025. To collect a payout, hold shares through the close before the ex-date.
History
| Ex-date | Record | Paid | Amount | Note |
|---|---|---|---|---|
| May 29, 2026 | May 29 | Jun 12 | $0.70 | |
| Feb 18, 2026 | Feb 18 | Mar 4 | $0.70 | |
| Dec 15, 2025 | Dec 15 | Dec 26 | $0.70 | |
| Aug 22, 2025 | Aug 22 | Sep 5 | $0.70 | |
| May 30, 2025 | May 30 | Jun 13 | $0.70 | |
| Feb 18, 2025 | Feb 18 | Mar 4 | $0.70 | raised from $0.665 |
| Dec 16, 2024 | Dec 16 | Dec 27 | $0.665 | |
| Aug 23, 2024 | Aug 23 | Sep 6 | $0.665 |
Ownership
A 13F quarter can total more than the shares outstanding — sub-advisers file the same block twice, and a filer's own share count can be a quarter stale. No split is drawn from it.
Shares outstanding 33.43M · Float 29.03M · 86.8% free float
Top shareholders13F · 13D/G · Form 4
| Holder | Shares | % outstanding | Form | Filed |
|---|---|---|---|---|
| FMR LLC | 5.00M | 14.95% | 13F | Aug 13, 2026 |
| BlackRock, Inc. | 2.86M | 8.57% | 13F | Aug 7, 2026 |
| Norges Bank | 2.12M | 6.33% | 13F | Aug 12, 2026 |
| Vanguard Portfolio Management LLC | 1.61M | 4.83% | 13F | Aug 13, 2026 |
| Vanguard Capital Management LLC | 1.47M | 4.41% | 13F | Aug 13, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Aug 21, 2026 | Erik Olsson | director | +3,085 | $163.00 |
| Feb 27, 2026 | John A. Olin | director | +3,000 | $142.47 |
Peers
- United Rentals
Broad national rental rival across core and specialty fleets
- WillScot
Jobsite space and storage rental overlap
- Custom Truck One Source
Specialty truck and infrastructure equipment rental peer
- Home Depot
Retail-backed tool and equipment rental pressure
- McGrath RentCorp
Modular and portable-storage rental overlap
CompareAfter-hours close
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Herc | $150.60 | +0.06% | $5.03B | 102.4 | 18.2 | 1.0 | +20.2% |
| United Rentals | $1,030.25 | +0.02% | $64.13B | 24.9 | 19.6 | 3.8 | +11.8% |
| WillScot | $20.90 | 0.00% | $3.78B | — | 17.9 | 1.6 | +3.9% |
| Custom Truck One Source | $9.20 | −0.05% | $2.09B | 98.0 | 42.2 | 1.0 | +10.2% |
| Home Depot | $330.25 | +0.05% | $329.24B | 23.1 | 21.4 | 1.9 | +5.7% |
| McGrath RentCorp | $112.28 | 0.00% | $2.74B | 18.1 | 17.5 | 2.9 | −6.2% |
| Median | 24.0 | 19.6 | 1.9 | +5.7% |