Outdoor Holding
Operates GunBroker.com, the largest online marketplace for buying and selling firearms and hunting gear.
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Profile
Runs GunBroker.com, the largest US online marketplace for buying and selling firearms, ammunition, and hunting and shooting gear, earning fees on completed sales and paid seller upgrades. Steven Urvan, who founded the site in 1999, returned as chief executive in 2025 after selling the company's former ammunition-manufacturing business and settling a multi-year ownership dispute.
Runs GunBroker.com, an online marketplace where independent sellers list firearms, ammunition, and hunting and shooting gear for buyers nationwide. Steven Urvan launched the site in 1999 after eBay stopped hosting firearm auctions, and it has grown into the largest marketplace of its kind.
Revenue comes from fees charged on completed sales plus paid seller upgrades such as featured listings and banner placements, an increasingly high-margin mix. Since divesting its former ammunition-manufacturing operations, the marketplace is the company's sole reportable segment.
Urvan returned as chief executive in 2025 following the settlement of a multi-year ownership dispute, and headquarters moved back to Atlanta, where the marketplace was founded, from Arizona. Firearm transfers are completed through licensed dealers acting as agents, not by the company directly.
Company facts
Categories
Key statistics
Year to date +31.1% · Average volume (30d) 594.4K
Analysts
Ratings
Target range
Latest analyst notes
| Date | Firm | Action | Prior rating | Rating | Prior target | Target |
|---|---|---|---|---|---|---|
| Jun 22, 2026 | Roth Capital | Reiterate | Buy | $2.25 | $2.75 | |
| Nov 12, 2025 | Roth Capital | Upgrade | Neutral | Buy | $1.50 | $2.25 |
Earnings
EPS
Revenue
History
| Report date | EPS est | EPS | Surprise | Revenue est | Revenue | Surprise | Next session |
|---|---|---|---|---|---|---|---|
| Aug 10, 2026Q1 FY27 | −$0.01 | $0.02 | +500.0% | $13.0M | $14.5M | +11.2% | +20.19% |
| Jun 22, 2026Q4 FY26 | −$0.02 | −$0.03 | −50.0% | $12.7M | $13.9M | +9.4% | +1.81% |
| Feb 9, 2026Q3 FY26 | −$0.02 | $0.01 | +150.0% | $12.5M | $13.4M | +7.0% | +6.67% |
| Nov 10, 2025Q2 FY26 | −$0.05 | $0.01 | +120.0% | $12.3M | $12.0M | −2.4% | +6.36% |
Financial highlights
| 12 quarters | Q4 FY25 | Q1 FY26 | Q2 FY26 | Q3 FY26 | Q4 FY26 | Q1 FY27 | |
|---|---|---|---|---|---|---|---|
| Revenue | −$42.2M | $11.9M | $12.0M | $13.4M | $13.9M | $14.5M | |
| Gross profit | $18.1M | $10.3M | $10.4M | $8.0M | $12.2M | $12.2M | |
| Operating income | −$10.7M | −$6.0M | $707.0K | $2.5M | −$3.0M | $3.3M | |
| Net income | −$77.5M | −$6.5M | $1.4M | $2.2M | −$714.4K | $2.8M | |
| Diluted EPS | −$0.67 | −$0.06 | $0.01 | $0.01 | −$0.01 | $0.02 | |
| Gross margin | — | 87.2% | 87.1% | 60.0% | 87.6% | 84.5% | |
| Operating margin | — | -50.7% | 5.9% | 18.6% | -21.3% | 22.8% |
Fiscal years (4-quarter sums)FY22 $240.3M · FY23 $191.4M · FY24 $145.1M · FY25 $30.7M · FY26 $51.1M
Balance sheet, Jun 30, 2026Cash & short-term investments $68.8M · Total debt $10.9M · Total assets $264.6M · Shareholders' equity $236.0M
Dividends
No dividends on record.
Ownership
Shares outstanding 116.16M · Float 86.27M · 74.3% free float
Top shareholders13F · 13D/G · Form 4
| Holder | Shares | % outstanding | Form | Filed |
|---|---|---|---|---|
| Steven F. Urvan · director, 10 percent owner, officer: Chief Executive Officer | 17.37M | 14.95% | Form 4 | Aug 19, 2026 |
| Balentine LLC | 17.24M | 14.84% | 13F | Apr 24, 2026 |
| Ufo, LLC · 10 percent owner | 16.00M | 13.77% | Form 4 | Aug 14, 2026 |
| Kanen Wealth Management LLC | 11.69M | 10.07% | 13F | May 18, 2026 |
| Fred W. Wagenhals · director, officer: EXECUTIVE CHAIR | 7.33M | 6.31% | Form 4 | Apr 2, 2025 |
Insider tradesForm 4
No open-market trades in the last 12 months.
View detailsPeers
- GrabAGun
Mobile-first direct-to-consumer online firearms and ammunition retailer
- Academy Sports + Outdoors
Full-line sporting goods retailer with growing online-to-store firearms sales
- Sportsman's Warehouse
147-store omnichannel outdoor retailer selling firearms, ammo, and gear online
CompareAfter-hours close
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Outdoor Holding | $2.18 | −0.46% | $253.2M | 87.6 | 43.8 | 4.7 | +22.1% |
| GrabAGun | $2.33 | −0.43% | $68.8M | — | — | 0.7 | +9.5% |
| Academy Sports + Outdoors | $43.80 | +0.71% | $2.70B | 7.7 | 6.7 | 0.4 | +6.7% |
| Sportsman's Warehouse | $1.14 | −1.68% | $45.3M | — | — | 0.0 | +2.8% |
| Median | 7.7 | 6.7 | 0.4 | +6.7% |





