Purple Innovation
Makes polymer-cushioned mattresses and comfort products for online, showroom, and wholesale channels.
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Profile
Creates mattresses and related comfort products around its proprietary Hyper-Elastic Polymer cushioning material. Sales flow through direct-to-consumer channels and wholesale retail partners, with manufacturing concentrated in Georgia.
Designs mattresses, pillows, cushions, bases, sheets, and related comfort products around its proprietary Hyper-Elastic Polymer cushioning material. Direct-to-consumer sales run through e-commerce, marketplaces, contact centers, and owned showrooms, while wholesale reaches retail partners.
Founded in 2010, the business became a public company through a 2018 merger. Manufacturing is concentrated at the McDonough, Georgia facility after the Utah plants closed.
Its operating model depends on executing the single-site manufacturing footprint and maintaining both direct-to-consumer and wholesale distribution channels. The annual report and recent quarterly filing disclosed substantial doubt about its ability to continue as a going concern.
Company facts
Categories
Key statistics
Year to date −76.1% · Average volume (30d) 33.5K
Analysts
Ratings
Target range
Latest analyst notes
| Date | Firm | Action | Prior rating | Rating | Prior target | Target |
|---|---|---|---|---|---|---|
| Apr 29, 2026 | Keybanc | Downgrade | Overweight | Sector Weight | ||
| Sep 4, 2024 | Wedbush | Downgrade | Outperform | Neutral | $1.75 | $1.10 |
Earnings
EPS
Revenue
History
| Report date | EPS est | EPS | Surprise | Revenue est | Revenue | Surprise | Next session |
|---|---|---|---|---|---|---|---|
| Aug 10, 2026Q2 FY26 | −$2.18 | −$1.52 | +30.3% | $104.4M | $98.3M | −5.9% | −20.33% |
| Apr 28, 2026Q1 FY26 | −$3.16 | −$3.25 | −2.9% | $100.9M | $95.7M | −5.1% | −8.31% |
| Mar 31, 2026Q4 FY25 | −$0.04 | −$0.02 | +52.8% | $139.8M | $140.7M | +0.6% | +2.12% |
| Nov 4, 2025Q3 FY25 | −$2.25 | −$2.00 | +11.1% | $139.8M | $118.8M | −15.1% | −11.00% |
Financial highlights
| 12 quarters | Q1 FY25 | Q2 FY25 | Q3 FY25 | Q4 FY25 | Q1 FY26 | Q2 FY26 | |
|---|---|---|---|---|---|---|---|
| Revenue | $104.2M | $105.1M | $118.8M | $140.7M | $95.7M | $98.3M | |
| Gross profit | $41.0M | $37.7M | $50.9M | $59.0M | $35.2M | $44.4M | |
| Operating income | −$14.5M | −$14.2M | −$12.1M | −$2.2M | −$16.8M | −$4.3M | |
| Net income | −$19.1M | −$17.3M | −$11.7M | −$3.2M | −$30.5M | −$3.2M | |
| Diluted EPS | −$4.50 | −$4.00 | −$2.75 | −$0.75 | −$7.00 | −$0.74 | |
| Gross margin | 39.4% | 35.9% | 42.8% | 41.9% | 36.8% | 45.2% | |
| Operating margin | -13.9% | -13.5% | -10.2% | -1.6% | -17.6% | -4.3% |
Fiscal years (4-quarter sums)FY21 $726.2M · FY22 $574.5M · FY23 $510.5M · FY24 $487.9M · FY25 $468.7M
Balance sheet, Jun 30, 2026Cash & short-term investments $23.3M · Total debt $215.2M · Total assets $264.5M · Shareholders' equity −$63.8M
Dividends
History
| Ex-date | Record | Paid | Amount | Note |
|---|---|---|---|---|
| Apr 27, 2023 | Apr 28 | May 4 | $0.001 |
Ownership
Shares outstanding 4.35M · Float 4.13M · 95.0% free float
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| May 4, 2026 | Robert Gerard Lucian | officer: Chief Financial Officer | +60,000 | $0.4906 |
Peers
- Somnigroup International
Premium mattress brands and omni-channel retail across core categories
CompareAfter-hours close
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Purple Innovation | $4.28 | −0.47% | $18.6M | — | — | 0.0 | −6.5% |
| Somnigroup International | $65.37 | +1.52% | $13.54B | 25.7 | 19.6 | 1.8 | −3.1% |
| Median | 25.7 | 19.6 | 1.8 | −3.1% |