Simply Good Foods
Sells Quest, Atkins, and OWYN protein snacks and shakes for North American retail channels.
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Profile
Sells protein bars, ready-to-drink shakes, snacks, powders, and low-sugar sweets under Quest, Atkins, and OWYN. Sales are concentrated in North America, and execution depends on retail distribution, third-party manufacturing, innovation, and the Atkins reset.
Markets Quest, Atkins, and OWYN across protein bars, ready-to-drink shakes, protein snacks, powders, and low-sugar sweets. The portfolio is built around everyday high-protein, lower-sugar and low-carbohydrate occasions rather than broad grocery categories.
Sales are concentrated in North America through mass, grocery, club, drug, small-format, and e-commerce channels. Operations are asset-light, with manufacturing, logistics, and much of transportation handled through outside partners.
Execution depends on product innovation, brand awareness, retail distribution, and shelf productivity. Quest and OWYN have been the growth engines, while Atkins is undergoing a distribution and assortment reset.
Company facts
Categories
Key statistics
Year to date −44.1% · Average volume (30d) 2.1M
Analysts
Ratings
Target range
Latest analyst notes
| Date | Firm | Action | Prior rating | Rating | Prior target | Target |
|---|---|---|---|---|---|---|
| Aug 26, 2026 | Jefferies | Target | $17 | $15 | ||
| Aug 26, 2026 | Truist Financial | Target | $11 | |||
| Jul 10, 2026 | UBS | Target | $12 | $15 | ||
| Jul 10, 2026 | Deutsche Bank | Reiterate | Hold | $13 | $14 | |
| Jul 10, 2026 | DA Davidson | Reiterate | Neutral | $38 | $14 |
Earnings
EPS
Revenue
History
| Report date | EPS est | EPS | Surprise | Revenue est | Revenue | Surprise | Next session |
|---|---|---|---|---|---|---|---|
| Jul 9, 2026Q3 FY26 | $0.35 | $0.42 | +20.0% | $333.0M | $357.0M | +7.2% | −1.84% |
| Apr 9, 2026Q2 FY26 | $0.40 | $0.45 | +12.5% | $345.4M | $326.0M | −5.6% | −11.53% |
| Jan 8, 2026Q1 FY26 | $0.36 | $0.39 | +8.3% | $337.9M | $340.2M | +0.7% | +3.63% |
| Oct 23, 2025Q4 FY25 | $0.47 | $0.46 | −3.1% | $368.7M | $369.0M | +0.1% | −1.79% |
Financial highlights
| 12 quarters | Q2 FY25 | Q3 FY25 | Q4 FY25 | Q1 FY26 | Q2 FY26 | Q3 FY26 | |
|---|---|---|---|---|---|---|---|
| Revenue | $359.7M | $381.0M | $369.0M | $340.2M | $326.0M | $357.0M | |
| Gross profit | $126.0M | $134.3M | $122.2M | $109.9M | $98.7M | $116.1M | |
| Operating income | $56.9M | $64.5M | $49.1M | $37.6M | $44.9M | −$49.9M | |
| Net income | $36.7M | $41.1M | −$12.4M | $25.3M | −$159.7M | −$52.0M | |
| Diluted EPS | $0.36 | $0.40 | −$0.12 | $0.26 | −$1.73 | −$0.58 | |
| Gross margin | 35.0% | 35.3% | 33.1% | 32.3% | 30.3% | 32.5% | |
| Operating margin | 15.8% | 16.9% | 13.3% | 11.0% | 13.8% | -14.0% |
Fiscal years (4-quarter sums)FY21 $1.01B · FY22 $1.17B · FY23 $1.24B · FY24 $1.33B · FY25 $1.45B
Revenue by product · FY25
Revenue by geography · Q3 FY26
Balance sheet, May 30, 2026Cash & short-term investments $123.9M · Total debt $397.0M · Total assets $2.06B · Shareholders' equity $1.42B
Dividends
No dividends on record.
Ownership
Institutions and insiders are filed separately and overlap, so together they can pass the whole company. No split is drawn from them.
Shares outstanding 88.44M · Float 80.16M · 90.6% free float
Top shareholders13F · 13D/G · Form 4
| Holder | Shares | % outstanding | Form | Filed |
|---|---|---|---|---|
| BlackRock, Inc. | 13.62M | 15.40% | 13F | Aug 7, 2026 |
| Vanguard Portfolio Management LLC | 5.51M | 6.23% | 13F | Aug 13, 2026 |
| Vanguard Capital Management LLC | 3.70M | 4.18% | 13F | Aug 13, 2026 |
| State Street Corp | 3.45M | 3.90% | 13F | Aug 7, 2026 |
| Norges Bank | 3.02M | 3.42% | 13F | Aug 12, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| May 14, 2026 | Clayton C. Jr Daley | director | +10,000 | $11.78 |
| Apr 23, 2026 | James M. Kilts | director | +80,000 | $12.39 |
| Nov 17, 2025 | Michael L. Clawson | officer: Chief Commercial Officer | +5,000 | $20.00 |
| Nov 11, 2025 | Timothy Allen Matthews | officer: VP, Controller and CAO | −5,859 | $19.47 |
| Nov 6, 2025 | Christopher J. Bealer | officer: Chief Financial Officer | +9,946 | $20.01 |
Peers
- BellRing Brands
Closest protein-shake and powder pure-play rival
- Mondelez International
Scaled protein-bar and better-for-you snack competitor
- General Mills
Mainstream bar and keto-snack competitor
- Coca-Cola
RTD protein-shake rival through fairlife/Core Power
- PepsiCo
Functional beverage and protein-snack adjacency
- Hershey
Protein-bar and low-sugar confectionery overlap
CompareAfter-hours close
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Simply Good Foods | $10.90 | −0.27% | $966.7M | — | 6.5 | 0.7 | −6.3% |
| BellRing Brands | $10.65 | −0.33% | $1.24B | 7.5 | 8.9 | 0.5 | +4.2% |
| Mondelez International | $62.76 | +0.66% | $79.59B | 23.0 | 19.3 | 2.0 | +4.1% |
| General Mills | $41.13 | −1.02% | $22.18B | — | 13.7 | 1.2 | +1.2% |
| Coca-Cola | $89.75 | +0.11% | $385.77B | 26.9 | 26.5 | 7.7 | +6.7% |
| PepsiCo | $141.75 | +0.48% | $192.70B | 18.5 | 16.2 | 2.0 | +6.4% |
| Hershey | $179.10 | +0.03% | $36.31B | 24.5 | 19.4 | 3.0 | +6.6% |
| Median | 23.0 | 17.7 | 2.0 | +5.3% |








