FLNT · NASDAQ · Advertising Agencies

Fluent

Connects advertisers with consumers through commerce media and owned digital properties.

$3.51
After-hours close0.00 (0.00%)
At close$3.51(−5.14%)
Loading prices…

Profile

Fluent, Inc.FLNTCommunication Services

Provides performance-based customer acquisition through Commerce Media Solutions and owned-and-operated digital media properties. Advertising inventory, first-party data, and proprietary machine learning connect advertisers with consumers.

Runs customer-acquisition services through Commerce Media Solutions and owned-and-operated digital media properties. Advertising inventory, first-party data, and proprietary machine learning connect advertisers with consumers through its owned-and-operated properties and Commerce Media Solutions marketplace.

Commerce Media Solutions is a newer, evolving part of the business, extending the marketplace beyond owned properties. It reflects a repositioning from the legacy performance-marketing model and is described as a core growth engine.

Serves consumer brands, direct marketers, and agencies with performance-marketing and customer-acquisition services. Retaining and onboarding media partners, favorable economics under long-term agreements, and advertiser demand shape the newer marketplace.

Company facts

CEODonald Patrick
ListedApr 16, 2018
ExchangeNASDAQ
HeadquartersNew York, NY
CountryUnited States
Employees186
CIK0001460329
ISINUS34380C2017

Key statistics

Market cap$104.7M
EPS (ttm)−$0.7700
P/E (ttm)−4.56
ROE-151.7%
P/B13.66
P/S0.5177
Dividend yield
Beta0.71vs XLC −0.01

Year to date +38.7% · Average volume (30d) 29.5K

Analysts

Price target, next 12 months$5.00+42.5%Median of 3 analysts · vs the Aug 28 close
ConsensusHold1 of 3 analysts rate it buy or better

Ratings

Target range

Latest analyst notes

DateFirmActionRatingPrior targetTarget
Aug 11, 2026Lake StreetReiterateBuy$5$5.50
Aug 11, 2026Canaccord GenuityReiterateHold$3.50$4.50
Apr 23, 2026Lake StreetTarget$5

Earnings

EPS

Estimate−$0.08
ReportedDue Nov 12, 2026

Revenue

Estimate$50.1M
ReportedDue Nov 12, 2026

History

Report dateEPS estEPSSurpriseRevenue estRevenueSurpriseNext session
Aug 10, 2026Q2 FY26−$0.15−$0.13+11.4%$44.6M$48.4M+8.5%−3.51%
May 13, 2026Q1 FY26−$0.21−$0.19+9.5%$48.8M$44.9M−8.1%+12.98%
Mar 9, 2026Q4 FY25−$0.04−$0.09−125.0%$62.6M$61.8M−1.2%−3.67%
Nov 13, 2025Q3 FY25−$0.14−$0.23−64.3%$62.9M$47.0M−25.2%−4.95%
View details

Financial highlights

12 quartersQ1 FY25Q2 FY25Q3 FY25Q4 FY25Q1 FY26Q2 FY26
Revenue$55.2M$44.7M$47.0M$61.8M$44.9M$48.4M
Gross profit$11.4M$10.3M$10.9M$16.3M$8.4M$14.0M
Operating income−$7.1M−$7.1M−$6.3M$937.0K−$6.2M−$5.0M
Net income−$8.3M−$7.2M−$7.3M−$4.3M−$5.4M−$6.2M
Diluted EPS−$0.39−$0.30−$0.27−$0.13−$0.17−$0.20
Gross margin20.7%23.0%23.1%26.4%18.6%28.9%
Operating margin-12.8%-15.9%-13.4%1.5%-13.8%-10.2%

Fiscal years (4-quarter sums)FY21 $329.3M · FY22 $361.1M · FY23 $298.4M · FY24 $254.6M · FY25 $208.8M

Revenue by product · Q2 FY26

Owned And Operated$16.3M · 100%

Revenue by geography · FY24

United States$172.7M · 68%
Non-US$81.9M · 32%

Balance sheet, Jun 30, 2026Cash & short-term investments $6.9M · Total debt $34.6M · Total assets $75.1M · Shareholders' equity $8.1M

Dividends

No dividends on record.

Ownership

Institutions 15.51%4.63M sharesInsiders 41.19%12.28M sharesOther 43.30%12.91M shares

Shares outstanding 29.82M · Float 11.46M · 38.5% free float

Top shareholders13F · 13D/G · Form 4

HolderShares% outstandingFormFiled
Phillip Frost, M.D.7.87M24.70%13DJan 28, 2026
Ryan Schulke · director, 10 percent owner, officer: Chief Strategy Officer4.32M14.48%Form 4Jun 25, 2026
Matthew Conlin · director, 10 percent owner, officer: Chief Customer Officer3.51M11.76%Form 4Jun 25, 2026
James Geygan · director, 10 percent owner: 3.23M10.83%Form 4Jun 26, 2026
Global Value Investment Corp. · 10 percent owner3.23M10.83%Form 4Jun 26, 2026

Insider tradesForm 4

DateInsiderRoleSharesAvg price
Jun 12, 2026Global Value Investment Corp.10 percent owner+61,368$2.75
Jun 12, 2026James Geygandirector, 10 percent owner: +61,368$2.75
Sep 9, 2025Ryan MacNab Perfitofficer: Chief Financial Officer−3,662$2.05
Jun 10, 2025Donald Huntley Patrickofficer: Chief Executive Officer−1,353$1.81
Jun 1, 2026Ryan Schulkedirector, 10 percent owner, officer: Chief Strategy Officer+5,000$2.07
View details

Peers

  • Criteo

    Open-web commerce media and retail-media platform

  • Taboola

    Performance advertising on publisher, app, and device inventory

  • MediaAlpha

    High-intent insurance customer-acquisition marketplace

  • QuinStreet

    Online marketplaces for performance-based consumer acquisition

  • Zeta Global

    AI marketing cloud for customer acquisition and activation

CompareAfter-hours close

CompanyPriceChange
Fluent$3.510.00%$104.7M0.5+8.4%
Criteo$17.46+0.11%$877.3M8.94.70.5−47.1%
Taboola $3.83+1.06%$1.03B9.69.40.5+2.4%
MediaAlpha$12.850.00%$680.7M7.911.80.6+25.9%
QuinStreet$19.18−0.05%$1.10B13.712.10.9+42.7%
Zeta Global$30.40−0.44%$7.64B27.84.9+43.6%
Median9.311.80.6+25.9%