FitLife Brands
Markets nutritional supplements and wellness products through an acquired brand portfolio.
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Profile
Markets proprietary nutritional supplements and wellness products through NDS, iSatori, MRC, MusclePharm and Irwin-related product groups. Its portfolio grew through a series of acquisitions, and its common stock trades on the Nasdaq Capital Market.
Develops and markets proprietary nutritional supplements and wellness products for health-conscious consumers.
NDS, iSatori, MRC, MusclePharm and Irwin-related products form its current brand groupings in the reporting business. Purchases of Nutrology assets, Mimi’s Rock, MusclePharm assets and Irwin-related assets expanded the portfolio.
Based in Omaha, the company moved its common stock from OTC trading to the Nasdaq Capital Market. The Irwin asset purchase was funded with a term loan, a credit line and cash. The current product groups show acquired brands in the reporting business but do not establish long-run integration outcomes.
Company facts
Key statistics
Year to date −38.0% · Average volume (30d) 12.4K
Analysts
Ratings
Target range
Latest analyst notes
No analyst notes in the last 24 months.
Earnings
EPS
Revenue
History
| Report date | EPS est | EPS | Surprise | Revenue est | Revenue | Surprise | Next session |
|---|---|---|---|---|---|---|---|
| Aug 13, 2026Q2 FY26 | $0.20 | $0.20 | +2.6% | $26.0M | $26.5M | +2.1% | +9.06% |
| May 14, 2026Q1 FY26 | $0.14 | $0.17 | +21.4% | $24.9M | $25.3M | +1.8% | +2.54% |
| Mar 31, 2026Q4 FY25 | $0.25 | $0.25 | 0.0% | $27.0M | $25.9M | −4.0% | −14.79% |
| Nov 13, 2025Q3 FY25 | $0.25 | $0.19 | −24.0% | $23.9M | $23.5M | −1.6% | −2.01% |
Financial highlights
| 12 quarters | Q1 FY25 | Q2 FY25 | Q3 FY25 | Q4 FY25 | Q1 FY26 | Q2 FY26 | |
|---|---|---|---|---|---|---|---|
| Revenue | $15.9M | $16.1M | $23.5M | $25.9M | $25.3M | $26.5M | |
| Gross profit | $6.9M | $6.9M | $8.7M | $8.9M | $9.3M | $9.8M | |
| Operating income | $3.0M | $2.5M | $2.3M | $2.5M | $3.1M | $3.4M | |
| Net income | $2.0M | $1.7M | $921.0K | $1.6M | $1.7M | $2.0M | |
| Diluted EPS | $0.20 | $0.18 | $0.09 | $0.16 | $0.17 | $0.20 | |
| Gross margin | 43.1% | 42.8% | 37.2% | 34.5% | 36.6% | 37.0% | |
| Operating margin | 18.6% | 15.6% | 9.9% | 9.6% | 12.1% | 12.6% |
Fiscal years (4-quarter sums)FY21 $27.6M · FY22 $29.1M · FY23 $52.7M · FY24 $64.5M · FY25 $81.5M
Revenue by geography · Q2 FY26
Balance sheet, Jun 30, 2026Cash & short-term investments $1.1M · Total debt $38.4M · Total assets $102.6M · Shareholders' equity $47.4M
Dividends
No dividends on record.
Ownership
Shares outstanding 9.39M · Float 7.96M · 84.8% free float
Top shareholders13F · 13D/G · Form 4
| Holder | Shares | % outstanding | Form | Filed |
|---|---|---|---|---|
| Judd Dayton · director, 10 percent owner, officer: CHIEF EXECUTIVE OFFICER | 1.03M | 10.98% | Form 4 | Apr 2, 2025 |
| Askeladden Capital Management LLC | 498.0K | 5.40% | 13G | Feb 14, 2025 |
| Grant Robert Dawson · director | 158.0K | 1.68% | Form 4 | Apr 14, 2026 |
| BlackRock, Inc. | 157.4K | 1.68% | 13F | May 13, 2026 |
| Vanguard Capital Management LLC | 154.6K | 1.65% | 13F | May 15, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Aug 19, 2026 | Shannon K. Pappas | director | +1,000 | $10.25 |
| Jan 15, 2026 | Seth Yakatan | director | +164 | $15.36 |
| Apr 10, 2026 | Grant Robert Dawson | director | +3,000 | $9.98 |
| Apr 10, 2026 | Matthew Lingenbrink | director | +3,000 | $9.76 |
Peers
- BellRing Brands
Dymatize protein powders overlap with performance nutrition.
- Herbalife
Weight-management, targeted-nutrition and fitness supplements.
- Nature's Sunshine Products
Herbal and nutritional supplements across health and wellness.
- Haleon (ADR)
Centrum, Caltrate and Emergen-C overlap in VMS.
- Nu Skin
Pharmanex nutrition and personal care overlap with wellness brands.
CompareAfter-hours close
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| FitLife Brands | $10.10 | +3.38% | $91.9M | 15.8 | 9.0 | 0.9 | +64.6% |
| BellRing Brands | $10.65 | −0.33% | $1.24B | 7.5 | 8.9 | 0.5 | +4.2% |
| Herbalife | $12.50 | +0.52% | $1.29B | 8.0 | 4.7 | 0.2 | +5.4% |
| Nature's Sunshine Products | $14.21 | −0.07% | $249.9M | 14.1 | 13.2 | 0.5 | +2.0% |
| Haleon (ADR) | $10.11 | +0.05% | $44.52B | 20.7 | 10.8 | 2.9 | +3.7% |
| Nu Skin | $4.85 | +0.21% | $235.5M | — | 5.0 | 0.2 | −17.1% |
| Median | 11.0 | 8.9 | 0.5 | +3.7% |







