Zebra Technologies
Equips frontline operations with data-capture devices, workflow software, automation, and services.
Something off on this page? Send us feedback.
Profile
Sells rugged mobile computers, barcode scanners, printers, RFID and location systems, machine vision, self-service touchscreens, workflow software, and services for frontline operations. Revenue spans Connected Frontline and Asset Visibility and Automation, with hardware sold primarily through distributors and channel partners.
Equips frontline workers and physical operations with rugged mobile computers, barcode scanners, specialty printers, RFID and real-time location systems, machine vision, self-service touchscreens, workflow software, and lifecycle services.
Connected Frontline combines mobile computing, Elo point-of-sale and kiosks, workflow optimization software, and related services. Asset Visibility and Automation covers printing and supplies, data capture, RFID and RTLS, fixed industrial scanning, machine vision, and related services. Customers span retail, manufacturing, transportation and logistics, healthcare, hospitality, and the public sector worldwide.
Execution centers on purpose-built products, industry workflow expertise, an extensive installed base, and a global partner network. Hardware assembly is outsourced mainly across Asia-Pacific and Mexico, while sales flow primarily through distributors and other channel partners and are concentrated among several distributors.
Company facts
Key statistics
Year to date +43.5% · Average volume (30d) 795.6K
Analysts
Ratings
Target range
Latest analyst notes
| Date | Firm | Action | Prior rating | Rating | Prior target | Target |
|---|---|---|---|---|---|---|
| Aug 5, 2026 | Truist Financial | Target | $296 | $355 | ||
| Aug 5, 2026 | Morgan Stanley | Target | $323 | $360 | ||
| Aug 5, 2026 | KeyBanc | Reiterate | Overweight | $305 | $430 | |
| Aug 5, 2026 | Barclays | Reiterate | Overweight | $346 | $410 | |
| Jul 9, 2026 | Wolfe Research | Reiterate | Outperform | $337 | $317 |
Earnings
EPS
Revenue
History
| Report date | EPS est | EPS | Surprise | Revenue est | Revenue | Surprise | Next session |
|---|---|---|---|---|---|---|---|
| Aug 4, 2026Q2 FY26 | $4.36 | $6.35 | +45.6% | $1.50B | $1.56B | +4.0% | +26.47% |
| May 12, 2026Q1 FY26 | $4.21 | $4.75 | +12.8% | $1.48B | $1.50B | +1.1% | +2.06% |
| Feb 12, 2026Q4 FY25 | $4.34 | $4.33 | −0.2% | $1.47B | $1.48B | +0.6% | −3.48% |
| Oct 28, 2025Q3 FY25 | $3.75 | $3.88 | +3.5% | $1.47B | $1.32B | −10.0% | −1.29% |
Financial highlights
| 12 quarters | Q1 FY25 | Q2 FY25 | Q3 FY25 | Q4 FY25 | Q1 FY26 | Q2 FY26 | |
|---|---|---|---|---|---|---|---|
| Revenue | $1.31B | $1.29B | $1.32B | $1.48B | $1.50B | $1.56B | |
| Gross profit | $645.0M | $616.0M | $634.0M | $658.0M | $742.0M | $825.0M | |
| Operating income | $195.0M | $183.0M | $183.0M | $222.0M | $215.0M | $321.0M | |
| Net income | $136.0M | $112.0M | $101.0M | $70.0M | $135.0M | $233.0M | |
| Diluted EPS | $2.62 | $2.19 | $1.97 | $1.39 | $2.67 | $4.60 | |
| Gross margin | 49.3% | 47.6% | 48.0% | 44.6% | 49.6% | 53.0% | |
| Operating margin | 14.9% | 14.2% | 13.9% | 15.1% | 14.4% | 20.6% |
Fiscal years (4-quarter sums)FY21 $5.63B · FY22 $5.78B · FY23 $4.58B · FY24 $4.98B · FY25 $5.40B
Revenue by product · FY24
Revenue by geography · Q2 FY26
Balance sheet, Jul 4, 2026Cash & short-term investments $157.0M · Total debt $2.96B · Total assets $8.64B · Shareholders' equity $3.44B
Dividends
No dividends on record.
Ownership
A 13F quarter can total more than the shares outstanding — sub-advisers file the same block twice, and a filer's own share count can be a quarter stale. No split is drawn from it.
Shares outstanding 47.63M · Float 47.13M · 99.0% free float
Top shareholders13F · 13D/G · Form 4
| Holder | Shares | % outstanding | Form | Filed |
|---|---|---|---|---|
| BlackRock, Inc. | 3.31M | 6.95% | 13F | Aug 7, 2026 |
| Vanguard Capital Management LLC | 3.11M | 6.54% | 13F | Aug 13, 2026 |
| Vanguard Portfolio Management LLC | 2.67M | 5.60% | 13F | Aug 13, 2026 |
| Boston Partners | 2.60M | 5.45% | 13G | Aug 4, 2026 |
| State Street Corp | 1.88M | 3.96% | 13F | Aug 7, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Aug 7, 2026 | Michael Cho | officer: Chief Strategy Officer | −3,500 | $375.20 |
| Aug 10, 2026 | Linda Connly | director | −500 | $377.68 |
| May 26, 2026 | Loizides Melissa Luff | officer: Chief People Officer | −500 | $253.95 |
| May 14, 2026 | Janice M. Roberts | director | −3,000 | $249.54 |
| Mar 12, 2026 | Satish Dhanasekaran | director | +200 | $205.40 |
Peers
- Honeywell Technologies
Broad PSS rival in mobile computers, scanners, and printers.
- Delta Air Lines
Broad AIDC peer across scanners, mobile computers, vision, and RFID.
- Cognex
Machine-vision and industrial barcode-reading specialist.
- Impinj
RAIN RFID platform peer in readers, gateways, ICs, and software.
- Avery Dennison
Labels, RFID inlays, tags, and digital ID solutions.
- Diebold Nixdorf
POS, self-checkout, kiosks, peripherals, and retail software.
CompareAfter-hours close
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Zebra Technologies | $356.45 | +0.03% | $16.98B | 33.5 | 17.2 | 2.9 | +20.4% |
| Honeywell Technologies | $217.85 | +0.18% | $68.91B | 8.4 | 23.7 | 1.9 | −49.9% |
| Delta Air Lines | $80.10 | +0.05% | $52.66B | 13.3 | 9.8 | 0.8 | +18.7% |
| Cognex | $61.00 | +0.93% | $10.06B | 58.7 | 32.9 | 9.2 | +16.9% |
| Impinj | $170.17 | +1.25% | $5.20B | — | 69.0 | 14.0 | +10.7% |
| Avery Dennison | $176.75 | −0.53% | $13.60B | 19.5 | 17.0 | 1.5 | +10.9% |
| Diebold Nixdorf | $66.44 | −1.38% | $2.29B | 22.0 | 10.5 | 0.6 | +1.4% |
| Median | 19.5 | 20.4 | 1.7 | +10.8% |








