SunTrust Robinson Humphrey
SunTrust Robinson Humphrey (STRH) was the Atlanta-based corporate and investment banking arm of SunTrust Banks, providing equity research, sales and trading, and capital markets services. It was folded into Truist Securities in 2020 after SunTrust's merger with BB&T.
Activity24M
RatingsPrice targetsKey figures
- Stocks covered
- 112M
- Actions
- 112M
- Ratings / Price targets
- 1 / 0
- Upgrades / Downgrades
- 1 / 0
- Buy-rated
- 100%of 1 rated
- On record
- May 2012 – Jul 2026
Overview
In 2006 SunTrust Robinson Humphrey described itself as a growth-company and middle-market investment bank. Its research team grew from 27 in 2015 to 40 by 2020, averaging 16 years of industry experience. STRH equity research covered about 680 stocks as of April 2020. Its analysts and coverage continued under the Truist Securities name from August 2020.
Roby Robinson founded a municipal bond house in Atlanta in 1894; he and William G. Humphrey incorporated The Robinson-Humphrey Co. in 1902. American Express bought the firm in 1982, operating it within Shearson, and it passed to Smith Barney in 1993. SunTrust acquired its institutional business from Citigroup's Salomon Smith Barney in 2001, creating SunTrust Robinson Humphrey. After SunTrust merged with BB&T in December 2019, STRH combined with BB&T Capital Markets in 2020 as Truist Securities.
Milestones
- 1894
Roby Robinson founds municipal bond firm in Atlanta
- 1902
Incorporated as The Robinson-Humphrey Co.
- 1982
Sold to American Express, operated within Shearson
- 2001
SunTrust buys institutional business, forming SunTrust Robinson Humphrey
- 2019
SunTrust merges with BB&T to form Truist
- 2020
Combined with BB&T Capital Markets as Truist Securities
Firm facts
- Type
- Full-service
- Founded
- 1894
- Headquarters
- Atlanta, United States
- Parent
- Truist Financial
- Listing
- NYSE: TFC
- Rating scale
- BuyHoldSell12-18 months
- Also filed as
- Suntrust Robinson Humphrey
- Status
- RetiredSucceeded by Truist Securities
Research philosophy
Our research analysts focus on select market segments to provide in-depth knowledge that addresses industry-specific trends, climates and characteristics.
In 2006 SunTrust Robinson Humphrey concentrated its research on core industries and sub-sectors with above-average growth potential. By 2015 its stated research mission was to expand coverage opportunistically to give institutional clients distinctive industry and company perspectives.
Rating methodology
As of April 2020, STRH rated stocks Buy, Hold or Sell by expected total return relative to the S&P 500 or a relevant benchmark over the next 12 to 18 months.
Coverage12M
Sectors
Most covered24M
| Stock | Rating | Target |
|---|---|---|
 C.H. Robinson Worldwide, Inc.CHRW | Buy | — |
Recent actions
| Date | Stock | Rating action | Rating |
|---|---|---|---|
| Jul 31 | C.H. Robinson Worldwide, Inc.CHRW | Upgrade | Buy |
| Nov 25, 2020 | MCMasterCraft Boat Holdings, Inc.MCFT | Reiterate | Neutral |
| Nov 25, 2020 | ARAres Management CorporationARES | Reiterate | Buy |
| Nov 25, 2020 | FEForum Energy Technologies, Inc.FET | Downgrade | Buy →Neutral |
| Nov 25, 2020 |  J.Jill, Inc.JILL | Downgrade | Buy →Hold |
| Nov 25, 2020 | IHInterContinental Hotels Group PLCIHG | Reiterate | Neutral |
| Nov 25, 2020 |  Caesars Entertainment, Inc.CZR | Reiterate | Buy |
| Nov 25, 2020 | AMAmerant Bancorp Inc.AMTB | Downgrade | Buy →Hold |
| Nov 25, 2020 | EQEquitable Holdings, Inc.EQH | Reiterate | Buy |
| Nov 25, 2020 |  Element Solutions IncESI | Upgrade | Hold →Buy |
| Nov 25, 2020 | IAIAC InterActive Corp.IAC | Reiterate | Buy |
| Nov 25, 2020 | CMCimpress plcCMPR | Upgrade | Sell →Hold |