My Size (MYSZ)
Combines fashion-fit software with Amazon commerce, resale, and Israeli distribution.
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Sells fashion-fit software, branded apparel and footwear online, managed resale services, and Israeli distribution services. Revenue is chiefly driven by Orgad's Amazon commerce, while the group seeks to join data and cross-selling across its acquired operating units.
Combines fashion-fit software with e-commerce, managed resale, and Israeli apparel and footwear distribution. Naiz Fit and ShoeSize.Me supply apparel and footwear sizing, product-measurement, virtual try-on, and retail tools, while Orgad buys branded inventory and resells it principally through Amazon.
Percentil runs managed second-hand fashion services across several European countries, taking custody of items for processing, pricing, fulfillment, and customer support; Ten Peacks handles local distribution in Israel. The group aims to connect fit, purchasing, inventory, and resale data across its acquisition-built portfolio, though several cross-business applications remain under development.
Depends heavily on Amazon for its largest revenue source and on continued external financing. Data-processing, consumer, and circular-economy rules apply across operations in Israel and Europe.
Company facts
Categories
No analyst consensus on record.
EPSReportedEstimate
RevenueReportedEstimate
Balance sheet, Jun 30, 2026Cash & short-term investments $453.0K · Total debt $1.1M · Total assets $6.5M · Shareholders' equity $2.3M
- Revenue
- $3.1M
- Operating income
- −$1.7M
- Net income
- −$1.8M
No dividends on record.
| Insiders9 holders · as of Dec 30, 2025 | 20.33% | 122.5K shares | |
| Strategic holders1 holder · as of Feb 12, 2025 | 0.65% | 3.9K shares | |
| Otherremainder | 79.02% | 475.9K shares |
602.3K company shares as of Aug 21, 2026 · holders as of their latest filing
Two share counts disagree (728.5K in the company's Sep 3, 2026 report, 602.3K elsewhere); stakes use the report.
Top shareholders13F · 13D/G · Form 4
| Holder | Stake | Shares | Evidence |
|---|---|---|---|
Ronen LuzonInsiderdirector, officer: Chief Executive Officer | 7.74% | 46,604 | Form 4filed Dec 30, 2025 ↗ |
Billy PardoInsiderofficer: CPO & COO | 7.66% | 46,136 | Form 4filed Dec 17, 2025 ↗ |
Saralegui Borja CembreroInsiderofficer: Chief Growth Officer | 2.45% | 14,746 | Form 4filed Dec 17, 2025 ↗ |
Oren ElmaliahInsiderofficer: Chief Financial Officer | 0.67% | 4,063 | Form 4filed Dec 17, 2025 ↗ |
Avatar Securities, LLCStrategic10 percent owner | 0.65% | 3,886 | Form 4filed Feb 12, 2025 ↗ |
| See all 25 → | |||
Form 4 — an insider's transaction report
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Dec 29, 2025 | Ronen Luzon | director, officer: Chief Executive Officer | +3,750 | $0.7800 |
| Dec 1, 2025 | Ronen Luzon | director, officer: Chief Executive Officer | +2,600 | $0.9050 |
| Nov 24, 2025 | Ronen Luzon | director, officer: Chief Executive Officer | +235 | $0.8850 |
| Nov 25, 2025 | Ronen Luzon | director, officer: Chief Executive Officer | +14,000 | $0.8950 |
| Nov 20, 2025 | Ronen Luzon | director, officer: Chief Executive Officer | +13,500 | $0.7622 |
- Amazon
Amazon Fashion and Buy Box competition in apparel and footwear.
- TJX Companies
Off-price sourcing and value-fashion retail competition.
- ThredUp
Managed online resale and brand circular-services competition.
- eBay
Global C2C fashion resale competition through eBay and Depop.
- Snap
Retail sizing and fit-intelligence competition via Fit Analytics.
ComparePre-market
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| My Size | $2.15 | −6.52% | $1.4M | — | — | 0.1 | +53.0% |
| Amazon | $255.55 | +0.24% | $2.74T | 20.5 | 27.3 | 3.5 | +19.6% |
| TJX Companies | $131.97 | +0.50% | $145.07B | 24.3 | 24.3 | 2.3 | +5.4% |
| ThredUp | $2.75 | +1.48% | $349.7M | — | — | 1.0 | +16.9% |
| eBay | $106.20 | −0.45% | $47.37B | 22.1 | 17.0 | 3.9 | +14.8% |
| Snap | $5.63 | +0.54% | $9.46B | — | 23.2 | 1.5 | +18.9% |
| Median | 22.1 | 23.7 | 2.3 | +16.9% |