Pursuit
Runs sightseeing attractions, lodges, dining, retail, and transport near natural destinations.
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Profile
Runs a focused attractions and hospitality portfolio built around ticketed experiences, lodging, dining, retail, and transportation. Operations span the U.S., Canada, Iceland, and Costa Rica, with revenue concentrated in travel seasons and access shaped by park, permit, labor, and safety requirements.
Runs destination attractions and hospitality assets through one reportable segment, with customer offerings spanning sightseeing tickets, lodge rooms, food and beverage, retail, transportation, and related services. Collections include Banff Jasper, Glacier Park, Alaska, Sky Lagoon, Tabacon, and Flyover.
Most revenue is generated outside the U.S., with Canada the largest market and additional operations in Iceland and Costa Rica. Execution depends on distinctive locations, guest service, lodging capacity, attractions access, and seasonal hiring.
Public-company identity dates to the 2025 relaunch of former Viad after the GES sale. The business remains shaped by travel seasonality, park and transportation regulation, foreign-currency exposure, visa-dependent labor, wildfire disruption, and safety performance.
Company facts
Key statistics
Year to date +49.0% · Average volume (30d) 202.0K
Analysts
Ratings
Target range
Latest analyst notes
| Date | Firm | Action | Rating | Prior target | Target |
|---|---|---|---|---|---|
| May 11, 2026 | Oppenheimer | Reiterate | Outperform | $48 | $50 |
| Dec 10, 2025 | Stifel Nicolaus | Target | $42 | $44 | |
| Nov 7, 2025 | Oppenheimer | Target | $48 | ||
| Nov 6, 2025 | Stifel Nicolaus | Target | $42 |
Earnings
EPS
Revenue
History
| Report date | EPS est | EPS | Surprise | Revenue est | Revenue | Surprise | Next session |
|---|---|---|---|---|---|---|---|
| Aug 5, 2026Q2 FY26 | $0.47 | $0.50 | +5.8% | $122.1M | $133.5M | +9.4% | −4.85% |
| May 6, 2026Q1 FY26 | −$0.94 | −$0.94 | 0.0% | $47.4M | $51.6M | +8.9% | −1.36% |
| Feb 25, 2026Q4 FY25 | −$0.81 | −$0.89 | −9.9% | $58.3M | $57.1M | −2.1% | −4.46% |
| Nov 5, 2025Q3 FY25 | $2.56 | $2.65 | +3.5% | $58.3M | $241.0M | +313.6% | −10.74% |
Financial highlights
| 12 quarters | Q1 FY25 | Q2 FY25 | Q3 FY25 | Q4 FY25 | Q1 FY26 | Q2 FY26 | |
|---|---|---|---|---|---|---|---|
| Revenue | $37.6M | $116.7M | $241.0M | $57.1M | $51.6M | $133.5M | |
| Gross profit | −$14.1M | $34.2M | $122.6M | $2.9M | −$3.2M | $52.5M | |
| Operating income | −$31.3M | $18.5M | $105.1M | −$26.9M | −$22.4M | $21.7M | |
| Net income | −$31.0M | $4.5M | $76.7M | −$25.7M | −$24.9M | $15.2M | |
| Diluted EPS | −$1.11 | $0.20 | $2.70 | −$0.91 | −$0.90 | $0.54 | |
| Gross margin | -37.5% | 29.3% | 50.9% | 5.1% | -6.3% | 39.4% | |
| Operating margin | -83.2% | 15.9% | 43.6% | -47.1% | -43.5% | 16.2% |
Fiscal years (4-quarter sums)FY21 $507.3M · FY22 $1.13B · FY23 $1.24B · FY24 $89.2M · FY25 $452.4M
Revenue by product · Q1 FY26
Balance sheet, Jun 30, 2026Cash & short-term investments $33.9M · Total debt $243.3M · Total assets $1.02B · Shareholders' equity $536.3M
Dividends
No dividends on record.
Ownership
A 13F quarter can total more than the shares outstanding — sub-advisers file the same block twice, and a filer's own share count can be a quarter stale. No split is drawn from it.
Shares outstanding 27.32M · Float 20.23M · 74.1% free float
Top shareholders13F · 13D/G · Form 4
| Holder | Shares | % outstanding | Form | Filed |
|---|---|---|---|---|
| Crestview Partners Iv GP, L.P. | 6.70M | 24.53% | 13F | Aug 13, 2026 |
| BlackRock, Inc. | 3.27M | 11.98% | 13F | Aug 7, 2026 |
| FMR LLC | 2.36M | 8.66% | 13F | Aug 13, 2026 |
| River Road Asset Management, LLC | 1.99M | 7.29% | 13F | Jul 17, 2026 |
| American Century Companies Inc | 988.6K | 3.62% | 13F | Aug 12, 2026 |
Insider tradesForm 4
| Date | Insider | Role | Shares | Avg price |
|---|---|---|---|---|
| Nov 17, 2025 | David W. Barry | director, officer: President and CEO | +755 | $33.39 |
| Nov 10, 2025 | David W. Barry | director, officer: President and CEO | +2,245 | $33.32 |
| Nov 10, 2025 | Joshua Schechter | director | +1,000 | $34.00 |
Peers
- Vail Resorts
Closest public peer across destination resorts, lodging, dining, and retail
- Six Flags Entertainment
Major regional amusement-resort substitute for paid attractions
- United Parks & Resorts
Theme-park operator competing for admissions and in-park spending
- Walt Disney
Large destination resort alternative for leisure travel budgets
- Marriott International
Global lodging chain competing with destination lodges
- Aramark
Food, facilities, and destination-services competitor
CompareAfter-hours close
| Company | Price | Change | |||||
|---|---|---|---|---|---|---|---|
| Pursuit | $49.77 | −0.02% | $1.36B | 34.8 | 27.3 | 2.8 | +14.4% |
| Vail Resorts | $141.93 | −0.02% | $5.06B | 32.8 | 22.4 | 1.8 | −7.0% |
| Six Flags Entertainment | $16.39 | +0.99% | $1.66B | — | — | 0.6 | −7.0% |
| United Parks & Resorts | $42.49 | −0.02% | $2.00B | 17.1 | 11.5 | 1.2 | −1.4% |
| Walt Disney | $108.09 | −0.01% | $187.72B | 22.3 | 14.6 | 1.9 | +7.1% |
| Marriott International | $351.16 | +0.01% | $91.55B | 36.7 | 28.6 | 3.4 | +4.9% |
| Aramark | $58.18 | +0.08% | $15.30B | 40.7 | 22.0 | 0.8 | +8.6% |
| Median | 32.8 | 22.0 | 1.5 | +1.7% |